Our recycled materials

An obvious choice to fight against climate change and the damage of fast fashion

The choice to produce our clothes from 100% recycled fibers is not insignificant.

According to the ADEME (the French Environment and Energy Management Agency), the textile industry is considered to be one of the most polluting in the world (behind the oil industry, etc.) and is responsible for the emission of 1.2 billion tons of greenhouse gases each year (for comparison, this represents more than international flights and maritime traffic combined).

Each year, more than 100 billion pieces of clothing are sold worldwide.

An exorbitant figure mainly due to two reasons:

The poor quality of clothes on the market, which forces consumers to wear them for less time and to renew them more often (60% more clothes purchased than 15 years ago for a time of use divided by two). The crazy increase in the number of collections offered by fast fashion brands wishing to renew their offers as often as possible to attract ever more consumers looking for new products at low prices.

In France, 517,000 tons of Clothing textiles, Household linen and Footwear were marketed in 2020 and only 39% of clothing collected.

According to Refashion (2020), of this 39%, 3% are reused (again worn in France), 10% are burned (and the recovered energy is mainly used as fuel to heat homes), 33% are recycled (mainly in insulation for buildings, automobiles or upholstery) and 54% are exported abroad (mainly to African countries).

Produce clothes with already existing materials

Beyond the increase in greenhouse gases generated by this scourge of “disposable” fashion, it is also an issue of the depletion of natural resources such as water and fossil materials (oil, etc.).

Producing clothes with recycled materials means avoiding the very energy-intensive breeding, cultivation or synthetic manufacturing process of the raw material.

For example, 1 traditional cotton t-shirt requires, in water consumption, the equivalent of 70 showers or 2 and a half years of drinking water for one person (source EPRS).

Added to this is the fact that in France, only 1% of clothes are recycled to make new clothes: the room for improvement is therefore immense.

Conclusion, it becomes imperative to save as much as possible these natural resources by choosing fabrics made from recycled fibers.